BREAKING THROUGH THE CLUTTER

Today advertisers want to have a solution of the problem of clutter in advertising. This time advertising is no longer only via the internet, televison is not enough, newspapers are not enough, then how about HUMANS as a medium of advertising?

http://www.theguardian.com/world/video/2013/jul/21/tokyo-womens-thighs-advertising-video

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2 thoughts on “BREAKING THROUGH THE CLUTTER

  1. Marketers will always find a way to break through the clutter, what is interesting here is that they also applied sex appeal in a very unique way. In this way, attention is grabbed.

  2. True that,Marketers are using the human body as the new billboard to break through the clutter. In South Africa it will be difficult to use that form of advertising, men and elders objects women wearing mini-skirts.

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